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All posts by Matt Ganzak

How Does Retargeting Work?

By | Facebook Ads | No Comments

Facebook RetargetingFacebook Retargeting Works!

Seriously, you need to start retargeting for your business. ASAP!

But How Does Retargeting Work? Let me explain:

First, lets discuss why you need retargeting. Visitors will arrive at your website, and a very large majority of your first time visitors will not take action. No sign ups and no purchases on their first visit. Bummer!

Don’t worry, this is happening to every website owner! So you are not alone!

Typical website trends say that it will take up to 5 “touches” in order to turn a prospect into a lead or sale. What is a “touch” and why do I use that term? Mostly because a “touch” can come in different forms, and that is the word that I have used for years, so it stuck.

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Google Starts Using ‘Mobile-Friendly’ Label in Ranking Factors

By | Google Updates | No Comments

google-logoToday Google announced big SEO news! As of today, Google search is starting to rank sites and apps higher with the “mobile-friendly” label in the search algorithm.

This means that if you own a website and the site is mobile responsive, Google will rank your pages higher for mobile searches.

Google has been experimenting for years on different indexing for best user experience, now today the indexing will be taken into the ranking algorithm. You may start seeing indexed apps and mobile friendly web pages higher in search rankings in the near future. Read More

Domain Forwarding and SEO

By | SEO Advice, SEO Help | No Comments

Domain-Forwarding

Own a website? Listen up. We are going to give you some pointers that could boost your search engine rankings.

First off, we are going to explain the Domain Redirect or “Domain Forwarding“. Say your old website is www.abc.com and your new website is www.xyz.com. Now you want all the traffic to www.abc.com to go to www.xyz.com.

 

Here are the different ways that you can Forward your Domain:

Forwarding from your Domain Registrar (ie Godaddy etc…) Read More

Importance of Page Titles for SEO

By | SEO Advice, SEO Help | No Comments

JumpStart SEOYour website is made up of Pages (or Posts). Many of you might be using WordPress for your website, and some of you may not be using WordPress. If you are using WordPress, you made a great choice because WordPress is awesome for SEO.

If you are not on WordPress or if you need more SEO advice after reading this article, contact us for assistance with migrating to WordPress or overall with SEO help. We are SEO Experts and we have affordable solutions for every business.

Regardless of the platform of your website or where you are hosting, you will be able to take this training to boost your search engine optimization for your pages.

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Top 50 Business Directory Listings for 2015

By | SEO Advice | 12 Comments

Open DirectoryIf you are a website owner or webmaster for a client’s website, listen up. Search Engine Optimization is important to you, yes? Over the past year, Google has updated their algorithm to make quality links more important than quantity.

One way that local businesses and national companies can create quality links is by setting up well written business profiles on business listing websites. Submitting to the top business listing sites is one of the first actions that we take as part of our SEO services for our clients.  Read More

15 Tips for Choosing the Right Domain Name

By | Website Development | No Comments

15 Tips for Choosing the Right Domain Name

Choosing a domain name can be a tricky process because once you choose your name, you’re pretty much stuck with it. Sure, you can change your business name in the future and buy a new domain, but going through the process of re-directing all your content and re-branding your business can be hassle, so I highly recommend making the right decision the first time around. Read More

Responsive Web Design for Mobile Platforms

By | Website Development | No Comments
RESPONSIVE WEB DESIGN FOR MOBILE PLATFORMSResponsive web design is a coding method used to allow web content to be viewable on multiple devices. The code used to build the site adapts to different screen sizes so that no matter which device you view a particular web site on, you are presented with a user friendly experience and engaging content. Most of the work is done through CSS styles.

The technology is actually not new, but the application has become more important as more users are accessing the web using smart phones and tablets. Using responsive web design is not the same as building unique sites for different devices. You are actually building one site, but coding it in such a way that it is delivered differently across different devices. Read More

How to Increase Website Traffic

By | SEO Advice | No Comments
I have received several requests to write more about How to Increase Website Traffic to your websites. The bottom line is you have to post Quality Content that is keyword rich for the terms that you are targeting.

For this article, I am going over How to Increase Website Traffic for your site by blogging on site, with some added off site work, and a little SEO knowledge. Click here for a more in depth Guide to SEO for your website 

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How to Create a Sales Funnel

By | Affiliate Marketing | No Comments

how to create a sales funnelWhat you need to create your sales funnel

The first rule of owning a website is “Don’t make development harder than it has to be!” 

  • First you need a website that is easy to update
  • Next you will need an email marketing system
  • Then you need to write some copy, shoot a video, and /or tape an online training
  • After putting it all together, test it!

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